Time to get back to business. Hope everyone had a great holiday and is ready to work. The two times a year that I take a deeper look at business trends and economic forecasts are at the end of the year and at the end of 2nd quarter. End of the year is more a reflective time for some reason, like after the game. End of 2nd quarter is like taking inventory during half time while there's still time to change the results before year end, mid game.
No one that runs their own business, or is directly responsible for one, can ever really take their mid off the game. Sure you might go on vacation and spend time with your family, but you just can't help thinking about what you have going on. Sometimes it helps to get disconnected, a fresh perspective, see from a different angle and get some rest, but successful people rarely take their eye off the ball if ever. You love what you do and you know your competition is constantly grinding. So while relaxing, I try to take a closer look at what my competition is doing right and measure what's working for me.
One of the things I do at these two points is look at the big picture. Reading through economic forecasts for different industries and countries can give you great insight to why your efforts aren't measuring up to predictions or worse, the numbers are climbing up and you have no idea why. According to The World Economic Forum, Forbes and The Balance to name a few, the economic outlook for the US is strong and set for steady growth.
No matter what business you're in, investing in yourself is never a bad choice. Educate yourself, educate your people and increase the advertising budget. Hope you are off to a great year, game on.
October is breast cancer awareness month. In the news there has been a lot of controversy over the change in screening practices for early diagnosis of breast cancer by the American Cancer Society. You don't have to be a genius to know that discovering and treating a problem early on has a better prognosis for success. I hope this doesn't lead to a change in insurance coverage's, and why in the day of all this technology is there no real customization of insurance options? More privatization in medical care and competition in the insurance industry are the healthy choice.
Mammography.org & Curable.org are on sale now. Buy both and save.
I stumbled upon the topic of technology camps and had to delve a little further. First the term 'tech camp' reminded me of some of the sweat shops I've worked in, they could be described as a 'camp', but more I found out there are quite a few tech camps catering to all ages, genders and vocations.
When I think of summer camp, I envision a lake in the mountains where kids roast marsh-mellows, ride canoes, fish and generally relax for a week or two. What's becoming more popular are tech camps for kids ages 6 and up and they're taking classes like programming, audio video engineering, robotics, and app design. I found technology camps not just for kids, but for teachers and executives to tune up with. Instructional design is the way of the new classroom any anyone that's familiar and comfortable with technology is going to be well ahead of the game. (And there's even game development classes.) At the college level there are even more camps to excel or catch up.
Tech camps aren't a new concept, but are growing. Here's and article by Tony Wan from 2013 with a list of popular kids camps. Camps and programs like these may just spark the genius in your child or expand an executive's insight.
Oddly enough there is no beer sold a any World Cup Soccer match. Even with Budweiser as a sponsor, no beer is sold in the stadium due to how unruly a 'futbol' crowd can become under the influence of alcohol. At other sporting events a cold beer isn't a problem. When I think fighting and sports, other than Boxing or MMA, hockey is the one sport where you'd think you have a problem. According to FIFA.com the organizer and promoter of the World Cup, not even on their website shows or links, mentions anything about Budweiser as a supporter. Why then would AB want to spend what I am sure would be hefty price tag for the relationship?
Everything on FIFA.com's website promotes a healthy happy world. Apparently, what happens when people drink at a soccer match contradicts the image they want to promote, but happy to take the cash.
Go Netherlands! And, I'd prefer an Amstel Light.
I stand corrected, the Budweiser Bill reported by John Oliver explains the lift on the alcohol ban.