If you haven't already discovered TED.com it's a must read website and I would put it at the top of the rotation of the sites you frequent. TED is a nonpartisan nonprofit devoted to spreading ideas, usually in the form of short, powerful talks. TED began in 1984 as a conference where Technology, Entertainment and Design converged, and today covers almost all topics from science to business to global issues, and in more than 110 languages.
The foundation was established by publishing entrepreneur Chris Anderson and provides a platform for thinkers, visionaries and teachers, so that people around the globe can gain a better understanding of the biggest issues faced by the world creating a better future. TED's core goal is a belief that there is no greater force for changing the world than a powerful idea. Be a part of that mission or just learn from the world's best.
I was introduced to TED by a business partner years ago and have benefited from the talks and key insights contributed from many of the unique presenters. Sites like TED.com are what make the internet great (cat videos aside) TED is the one site where your post graduate education is nourished and you gain from the experience of many great minds. Without further adieu, check out TED.com.
While searching for tech trends and investments opportunities I discovered an article from Deloitte Insights about the technology growth in unstructured data. Unstructured data is essentially chaos, but if you're able to show relations between data elements, it's no longer unstructured and helps build a better picture of what's occurring. Commodities make a good example. Analyzing wheat yields without rain fall or soil erosion factored in, leaves a lot of questions when interpreting results. By adding more variables to the equation, the results are calculated with greater accuracy. Tapping into this vast amount of information that is becoming available from everywhere on the web, dark and deep web included, (data that is not currently included or information sitting idly), analytics experts can gain much greater insight into customer behavior and market movement.
The explosive growth of IoT (Internet of Things) is expected to surpass 44 Zettabytes in 2020. That's 44 trillion gb of information, which is 10 times more than today, and hopefully will be used to make better decisions (before the AI bots make them for us). Read the full article at Deloitte Insights for more information.
Four great domain names currently for sale related to analytics:
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I found TheNextWeb while looking for information about wearables (great seo by the way) Wearables are technology devices that you wear. I discovered a passage called Wearables Reach Employees in an article by JT Ripton titled 6 Technology Trends for 2016.
My interest in wearable is in how they can be useful and monetized in the private sector. Clearly, the applications for police, fire rescue and military are needed and in the future may be looked upon as how could we have ever done without them. But, other than convenience what applications do they really hold? Now after reading the article, from a psychology viewpoint the the possibilities are endless. Here's an exert:
Some companies are giving wearables to their employees on the ground for second-by-second inventory updates. Others are using them internally to see how their corporate employees interact.
Read the full article here at TheNextWeb.
I am surprised I had not come across TheNextWeb.com sooner. Their site has the best layout and quality of articles that I've had the pleasure of reading in a long time. I strongly recommend bookmarking it and check out the Insights and Offers sections. It's at the top of my reading list now.
I keep an eye on web traffic coming into all of my sites and my clients' sites. Since the World Cup in Rio last summer, I have notice a sharp increase in the volume of traffic from South America. I didn't think much of it at first thinking it might have been stemming from the few posts I made rooting for the Netherlands team, but the numbers from Brazil remained high. Last week I had to take closer notice the volume coming in from Sao Paulo exceeded the what I was receiving from the United States.
In the domain industry there's a lot of discussion about Chinese domain names and the size and potential of China's market. I don't qualify as a player in the industry. There are fish, big fish and whales. On the scale of things, I'd be less than one plankton, just a single celled amoeba eeking out a living. As large as China is, I don't see a lot of traffic emanating from them. Very well could be I don't have the domain names that would attract their attention, but even on client domains that might, I don't see anything that significant from them at all.
Traffic from Sao Paulo was closer to 5 percent above the US traffic volume. Drilling through the analytics, best I could determine is strong interest in technology. Did you know Sao Paulo is the world's 4th largest city? I have heard of Sao Paulo, but had no idea they'd have so much going on and new tech growth. Take a fresh look at Sao Paulo, they're already the next big thing.
Many online businesses have been thriving throughout the pandemic, some have had an unprecedented 2nd quarter. How? The answer is simple, they have mastered the art of the UX (user experience). Evaluate your sites whole UX and ask these 10 questions about your site from Medium.com. I'd add credibility to that list and that begins with your domain name. The article is from 2018 and is every bit as relevant then as it is today.
For the DNN platform there's an upgrade for the developer's UX too with Vanjaro.com from Mandeeps.com. When you design all day, what you experience matters. The new UX is comparable to Wix, SquareSpace, and Weebly. Featuring a Drag & Drop Live Editor, Responsive Editing, Automatic Revision History, Workflow Management, and in context, user aware, centralized site administration and it's open source. Vanjaro.com is compatible with custom DNN Modules, (including XMod Pro) and hundreds of existing solutions on the DNN Store.
The experience is the journey. Make it better and make more sales.
It's getting harder to tell your kids to put away the video games and get a real job when stories like this are popping up in the news. How video games turn teenagers into millionaires. The point of interest in the article that caught my eye is the statement that these careers weren't available 5 to 10 years ago and that even in this flux that we are now seeing where AI (artificial intelligence) is taking jobs away from people, other career paths are emerging. Let's hope new careers can keep up with the ones being lost to AI. Realistically, it's a lopsided equation in favor of automation. But, learning to be an entrepreneur and riding the trends of a market in flux, you just may be able to make enough to last a lifetime.
Take a look through the BBC's Bright Sparks section and see what what the smart kids are doing.
Advertising in 2018 and Beyond
With the Super Bowl Lll just around the corner, I am always interested in what 30 seconds of air time is selling for and what the best commercials will be. Last year companies spent up to 5 million to get in front of the 111 million viewers watching in the US, and then their money was gone. Advertising online has more than begun it's shift upward while other mediums, aside from radio, are sloping down. In an article on MediaPost.com The Winterberry Group states 2018 will be the year of digital media and spending will surpass all off lime marketing. In 2016 online spending surpassed television, now it's growing overall. That's because online advertising works and everyone is on all the time.
As a business owner you know you need to be online, but finding your customers in this digital ocean is the next challenge. SmartInsights.com just released a digital marketing mega-trends guide and they have several digital marketing tool kits. The article was scientific citing the effectiveness of Amazon's trial and errors as they grew. One point not expressed enough is to acquire a memorable and easy to pronounce, easy to pass along domain name. (Note: KeyInsight.com is for sale now.
Don't delay building your brand, what you put off now, will later only be more difficult and increasingly competitive to navigate.