There's not really a competition between Cyber Monday and Black Friday, but both are a measure of consumer habits and the deals abound for the four day period beginning 11/23/2018 thru 11/26/2018 this year.
For a full explanation of Black Friday and some news on deals go to BlackFriday.com. They offer a nice breakdown of spending between the two days on their survey page. Check it here.
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Black Friday retail sales are traditional in store purchases and Cyber Monday is the online sales that occur the following Monday. Industry analysts tally up these figures in an effort to create a mock competition between these two markets mechanisms, but the real take away is that online sales, on Cyber Monday and for the whole shopping season, is expected to increase an estimated 21 percent. With the overall retail business declining, as a business owner you should be actively enhancing your organization for capturing more customers via your online presence no matter what industry you are in. And, don't neglect tuning your site for tablet and mobile devices.
Read more of the findings from Adobe Digital Insights and Industry Insights Salesforce Commerce Cloud in this detailed article on DigitalCommerce360.com by April Berthene.
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