Uncommon news and information with a technical twist and some topics that are a bit out there. Enjoy...
If your business doesn't have a strong online presence, plan on going out of business.
Companies often allocate substantial funds to marketing campaigns in order to promote their products or services. These campaigns encompass various expenses such as TV and radio commercials, print advertisements and social banners. The objective is to enhance brand visibility and reach a wider audience, which typically necessitates a significant investment. A 30-second TV spot during prime time can cost around $110,000, excluding the additional costs for production and management. It is crucial that the target demographic does not miss these advertisements by channel surfing. Print advertisements are also expensive, with production costs and yearly commitment terms averaging around $20,000. Consider how your customers will find you and most people are less frequently viewing these mediums, everyone is online and it is the first place anyone goes to find anything. Bottom line, traditional advertising is very expensive and no where near as effective as a domain name and won't be going forward.
Any businesses that wants to survive and prosper must develop a comprehensive marketing strategy that centers around a domain name and a robust digital marketing presence. Recognize the value of domain names and the exposure they provide, opting to add different domain names for various product segments and growth. Domain names are marketing assets and they persist in value though mergers and acquisitions.
Become digitally enlightened and gain significant advertising value, extended market reach, brand recognition and authority all with the power of a domain name. There's no excuse today for being as short sighted as this management team.
Excellent article by Andrew Rosener of Media Options on the brand value of domain names to your business. Andrew makes several key points on why you should own the the matching dot com domain name and what it costs you when you don't.
This is a great read for all C-level executives looking to gain a 15% market share in their niche. Business is online and good domain names will never be any less than they are today. Position your company and your brand for success before your competition snaps up the key generic domains that can impact your sales.
Great domain names are powerful assets that appreciate while generating revenue through brand recognition, as an authority in your field and have so many other marketing advantages that justify the cost. Allocate your advertising budget in the domain name sector for exponential growth and appreciation.
Check out these premium domains names for sale here. SouthernHomes.com FloridaBeachHomes.com DallasTech.com AtlantaConsulting.com LakeStyle.com LongLashes.com YourSiteBuilder.com DatabaseTools.com KeyInsight.com and many more.